A design brief is a comprehensive document created for a specific design project, developed collaboratively by a person or a team (referred to as the designer or design team) in consultation with the client or customer involved. This document serves as a foundational guide that outlines key objectives, requirements, and expectations for the project.

All logo design projects begin with a thorough understanding of the brand's overarching Goal and Mission objective. This foundational step is crucial in ensuring that the logo effectively represents the values and vision of the brand.

Each branding project is expertly crafted utilizing a unique set of carefully chosen keywords, paired with thoughtful mood statements that reflect the essence of the brand. This approach ensures that every element resonates with the target audience and effectively communicates the intended message.

Each color is carefully identified and meticulously isolated to ensure its best use, whether it is intended for the purposes of printing, screen printing, or as a digital web asset. This attention to detail guarantees optimal results in every medium.

Each project we undertake includes three distinct design options to choose from. Vivid Edge collaborates closely with you throughout the process until your logo perfectly aligns with your company's unique needs and vision.

End of Brief. Thank you for reviewing this document. We appreciate your attention and look forward to your feedback on its contents. If you require any further clarification, please do not hesitate to reach out.